Marketing

Target Audience

Put your target audience into three categories

One of the greatest tools you can have when coming up with content is a good understanding of your target...

Wistia Soapbox Screen Shot

Soapbox by Wistia makes screencasts easy

What can I say, nothing can steal my attention better than a new bright and shiny object…or app…or Chrome extension....

Millennial on phone

Three things about marketing to Millennials

According to the most recent population estimates released by the U.S. Census Bureau, Millennials have officially surpassed Baby Boomers as...

Do social Media

Stop Overthinking Social Media and Do Social Media

I have something important to tell you. Your marketing is never going to be perfect. There, I said it. Now...

Advocates

Ask Your Advocates to be Your Cheerleaders

Give me an H, give me and E, give me an L, give me a P! What’s that spell? Help!...

Content Planning with Trello

Organizing Marketing Ideas with Trello

Obviously marketing planning should be a collaborative and creative process. A good whiteboard session is hard to beat but there’s...

Like Button

How to be Social on Social Media

Social media is about being social and that includes two way communication. Oftentimes we forget that there is more to...

Canva

Use Canva to Create Your Own Marketing Visuals

Marketing is nothing without accompanying visuals. Visuals are a huge part of social media in any marketing program. It can be...

Finding content with Feedly

Finding Content with Feedly

Your followers are hungry for content, but there might not be enough cooks in the kitchen or time in the...

Look to Others for Inspiration for Your Own Marketing

It’s time to gather some inspiration for your own marketing. Not everyone is born with natural creative talents. If there...

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